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Last month, the Hotwire NYC office hosted a reception for mentors, organizers, and supporters of our partner NYC Generation Tech (GenTech), a program funded by the NYC Economic Development Corporation and NFTE, aimed at tech-savvy students from underserved local high schools.
GenTech is more than just teaching kids how to create cool apps. The organization’s true mission is to introduce students into the city’s growing tech sector and to get them excited about the prospect of pursuing careers in the space. Besides teaching students how to code and connecting them with successful start-up founders such as David Karp of Tumblr, Alexis Ohanian of reddit and Dave Gilboa of Warby Parker, the program also exposes students to real-world skill development in the areas of leadership, storytelling and public speaking, teamwork and business plan development.
We were thrilled to celebrate a successful second year supporting GenTech, which has also inspired encouragement from tech luminaries like Shapeways, MasterCard, Spotify, Quirky, and AppNexus, among others.
We caught up with the program’s director, Jordan Runge, to talk about his favorite moments, what makes GenTech special, and how to get in to touch if you’d like to get involved.
HW: Why do you think NYC Generation Tech is an important program for NYC high schoolers?
JR: Looking at business trends in the NYC over the past 5-6 years, the tech sector has grown much faster than any other industry. One report finds that 11% of all private job growth in NYC since 2007 happened in the tech sector alone. According to the Made In NY Digital Map, there are over 1,300 tech startups that are hiring. The tech sector recently surpassed the private health care sector to become the city’s second largest industry when measured by wages paid, and NYC is second only to Silicon Valley in terms of private investment in tech. Despite all of this growth in the tech space, local high school students – especially students from low-income neighborhoods – rarely have the opportunity to learn skills that will prepare them for jobs in this sector. GenTech was created to help remedy this situation. GenTech not only teaches students how to code, a skill that I believe is the literacy of the 21st Century, but it also teaches them principles of entrepreneurship; exposes them to myriad founders, companies, and investors in the tech space; provides them with mentorship opportunities; and enables them to develop soft skills like public speaking and teamwork that are imperative to being successful in the work force.
Millennials are a mystery. Everyone wants to know what they’re thinking but no seems to be able to understand who they are or what they want.
You may have heard that millennials are a fickle, entitled bunch that listens to EDM and takes #selfies while doing so. However, all you have to do is talk to an actual millennial to discover the there’s a lot more at stake for these young people in an uncertain economy and rapidly changing tech landscape than just Snapchatting with friends.
Following an introduction from our UK co-workers, Hotwire US was very happy to partner with the UK’s largest FinTech meetup group – New Finance.
First stopping by the Big Apple to host the group’s sister event in NYC, Eddie George hosted FinTech’s Inaugural San Francisco Meetup in our WeWork office space at Golden Gate. The night consisted of networking and expert speakers on the topic of ‘Crowdfunding’ with questions from the audience. The San Francisco “meetup” was the final stop on the three-city crowdfunding tour hosted by New Finance, the objective being to address the US crowdfunding scene and also “cross-pollinate ideas and business models from both sides of the pond.”
We’re thrilled to announce our latest client win, one that’s been a long time coming: The Grommet, an e-commerce site that helps makers launch consumer creations.
The company, based in Somerville, Mass. champions ‘Citizen Commerce.” CEO Jules Pieri and her team looks to crowdfunded innovations and local sensations to create “pre-tail” buzz for products. That means people who shop on The Grommet have access to the hottest products first — no need to wait for inventions to hit store shelves.
Today, Leslie Campisi, managing director of Hotwire PR US told PR Newser how Hotwire’s ethos aligns with the The Grommet’s dedication to both tech and female-driven ventures.
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